Atronic had its most successful ICE show in 2005

09.02.2005, Lesen Sie hier den Bericht über «Atronic had its most successful ICE show in 2005».

UK - Atronic kicked off the new year with the most successful ICE show in the company´s history, exceeding all expectations. During three very busy days in London, Atronic showed the largest range of new e-motion and Cashline games ever, and launched two new linked gaming concepts.

Billed as the Atronic "Masterpiece Collection", the new game titles and products were displayed on the luxurious Atronic stand covered in red velvet and complimented by chandeliers, comfortable sofas and a gigantic plasma screen attracting visitors from all over Earls Court 2.

Linked gaming competency remained the focus of Atronic´s presentation for the three days and included the sales launch of the multi level progressive CashFever and the official launch of the competition bonus concept Tournamania. The Tournamania package, complete with knights and rotating sign, was the centerpiece of the stand creating exhilarating competitions for customers throughout the three days.

The sales launch of the four level jackpot progressive CashFever also proved to be a success generating orders and leads for fully merchandised CashFever banks featuring the four e-motion titles currently available with CashFever.

More than twenty new e-motion and Cashline titles included the adventures of the charismatic Johnny Vegas. Other new e-motion titles included the cool Yeti game Avalanche of Cash, the cosmopolitan adventure Enchanted Paris, the wickedly fun Sneaky Devils, the angelic Heavenly Sevens and the jungle beat in Treasures of Africa.

New Cashline titles were also out in force including the pirate adventure Treasure Hunter awarding free game bounty, the spell binding White Magic, the high seas expedition of Santa Maria and the Nordic Black Thunder with three levels of bonus.

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Atronic and Unicum partnership, cemented at Russian Expo

(Russia).- This year´s record breaking EELEX show gave Atronic and Russian distributor Unicum the opportunity to demonstrate the full potential of their partnership displaying more Atronic game titles than ever before to the highest number of visitors in the show´s history.

Unicum´s huge stand dominated the floor and provided the perfect platform to showcase the merchandised bank of CashFever machines, which were tried by enthusiastic customers throughout the three days. The four e-motion titles, Angels & Devils, Bella Venezia, Time for Money and Bedazzled - all featuring CashFever- demonstrated the fun game play and merchandising the innovative four-level progressive jackpot brings to the casino floor.

Atronic was also able to reaffirm its commitment to the Russian market by presenting a range of new Cashline titles with the so called "Russian Improvement Package", designed to enhance the standard Cashline playing experience. The package includes faster game speed, auto play and continuous play functions as well as high max bet game versions, all aimed at speeding up play and creating more excitement for Russian players. New Cashline titles shown for the first time included the Russian themed Kremlin Treasure, the Viking themed Black Thunder, the romantic Hotel Amore and the first multi denomination game from Atronic, Isle of Fun.

In addition to all the latest Cashline and e-motion games on the Unicum stand, Atronic Russia also made its show debut on a separate stand. The newly formed company is a joint venture between Atronic and Unicum, focusing on special products like Atronic System´s jackpot solutions, accounting, player tracking and CHIP CASH–cashless features as well as Atronic´s linked gaming concepts and supplementary product lines like Stella Merkur Star and Impera Poker series.

The center of attention on the Atronic Russia stand were the CashFever bank with its new tournament concept Tournamania, where players can compete against each other on the latest e-motion titles. This competitive element captured the imagination of the players who became completely engrossed by who was topping the leader board as the timer counted down to its big finale.

Managing Director and CEO of Atronic, Gerhard Burda said: ´The EELEX show is a crucial show for Atronic in one of our biggest markets and the success we enjoy in Russia for some years now is also a result of the close cooperation with Unicum. We were delighted with the positive feedback from our customers on Atronic Russia and look forward to working with Unicum to continue our joint success in 2005 – and beyond."

Über Atronic:

Atronic, founded in 1993, is as a leader in video slot machines worldwide. Brilliant 3D-graphics, state of the art technology and player interactive game concepts incorporating second screen bonuses and features of strategic skill made Atronic machines the top earners in most of the world’s major casinos.

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